Jobcircle is a community for young employees of the Dutch federation of trade unions (FNV) |
| The FNV initiated a platform for young employees. INPUT was asked to assist in the creation of this new platform. INPUT created the brand name, identity and several (awarded) campaigns. |
Create
a viral campaign
INPUT created an online feedback test in cooperation with a renowned psychologist. The test subject could ask his friends, family and colleagues anonymous feedback on the big five personality traits. To liven up the test INPUT illustrated all questions to attract a young target audience. The campaign was a huge success, within 3 months more than 450.000 people were asked to give feedback. The campaign was awarded a silver Spin Award for Best Online Campaign in 2008.
